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AI product video

Make food ads and videos that make people hungry

Photoroom helps restaurants and small food brands turn existing photos into appetizing product videos and ads. Showcase your dishes, promote new flavors and special offers, and test different creatives to attract more customers and orders, without expensive food shoots.
Create a food video ad
Animate your food photos

Available on web, iOS and Android on Max and Ultra plans.

Real results

Product videos that cost less and sell more

~$40

per month with Video Ad Maker instead of costly traditional photo and video shoots.

<15 min

to create 2-3 product videos

60%

of video post reach from non-followers

$700

in sales generated from one organic video

Make your food impossible to ignore

Make customers crave what you're selling

The golden crust of a fresh pastry, the layers of a burger, or the glossy finish of a dessert can make someone want to order. With Photoroom, create AI food videos that put your dishes and products in the spotlight, using close-ups, movement, and appetizing scenes. Make your menu items, baked goods, snacks, and drinks more appealing before customers even take a bite.

Turn menu specials and new flavors into orders

A lunch special only has a few hours to attract customers. A limited-edition flavor needs attention before it disappears. With Photoroom's Video Ad Maker, create promotional videos around your latest dishes, seasonal menus, new products, or special offers. Experiment with different visuals, messages, and calls to action, then test which ads bring customers to your restaurant, ordering page, or online store.

Give customers a reason to choose your food brand

Why should someone pick your granola, hot sauce, coffee, or snacks over another brand? Maybe it's the ingredients, the flavor combinations, or the way the product fits into their day. Use Photoroom to create food and beverage videos that tell those stories, from a breakfast scene featuring your granola to a recipe idea using your sauce. Show customers how your products could fit into their lives, not just how the packaging looks.

Make more of the food photos you already have

Professional food photography takes planning, and small businesses can't organize a new shoot every time the menu changes. Photoroom helps you make more use of existing dish and product photos, creating different videos for menus, promotions, and product listings. Give your visuals a consistent look across the products you sell while keeping your food production and marketing budgets focused where they're needed most.

Video templates

Video ideas for every product and every season

Discover all templates
Try it yourself

How to make a food video with Photoroom

1

Shoot the dish while it's fresh

Upload up to six photos of the same dish or product: a hero shot at 45 degrees or from above, a close-up of the texture, and the pack front for packaged food. Food looks best right after plating, in soft daylight.

2

Choose a food template or a video ad

Pick a food template in Product Animator to show the dish in motion, or let Video Ad Maker plan a full food ad. Add a prompt if you want extra direction, like steam rising or a slow pour.

3

Check it's what customers get, then publish

Check that the portion, ingredients, toppings and packaging match what customers will receive. Then choose the format for your channel and download it for your store, your delivery app, your ads or your feed.

Customer stories

Trusted by the brands selling with video

Layer turns static product shots into short videos for social media

"We’re seeing so much more engagement, so many more followers and likes on our socials."

Dan BaconFounder, Layer
Read the story
One workflow for every product visual

Your complete AI solution

Start with a single product photo, then turn it into listing images, lifestyle shots, on-model visuals, and videos, sized for every channel you sell on.

Background Remover

Detect complex edges and deliver clean cutouts in seconds, then remove any background and replace it with a studio-quality backdrop that showcases your products.

AI Backgrounds

Generate custom product photo backgrounds with AI that match the lighting and perspective of your original photo, or change background colors in one click.

Product Staging

Place your product in realistic lifestyle scenes, held, worn, or displayed, so customers can picture it in use with Product Staging.

Virtual Model

Show apparel and accessories on diverse AI-generated models that fit your brand with Virtual Model. No casting, no studio day.

AI Ironing

Make every garment look freshly pressed. The AI smooths creases out of clothing photos automatically, so you can remove wrinkles from clothes with no steamer and no reshoot.

Recolor

Create every color variant from a single photo, with accurate product colors and no reshoot per variant.

Product Beautifier

Restore detail, correct color, and improve lighting on low-quality product photos automatically with Product Beautifier.

AI Shadows

Add realistic shadows under your product, with control over softness, intensity, and position.

Product Fixer

Fix AI-generated images to match your product with Product Fixer, so every detail, label, and color stays true to what you actually sell.

Video Ad Maker

Turn your product photos into video ads with actors, music and voiceover in any language, ready to run on Meta, TikTok and YouTube.

Edit with AI

Describe any change in plain language, like swapping a color, removing an object, or changing the scene, and the AI makes it.

AI Photo Editor

Batch and API

Save time by batch editing hundreds of images , or connect Photoroom’s API directly to your website or marketplace for a scalable workflow.

Brand Library

Store your logos, fonts, colors, backgrounds, and models in Brand library so every new image stays on-brand.

Web and Mobile

Edit and manage your brand's visuals from any desktop or mobile device.

For sellers who sell with video

Built to test, launch and sell with video

    • Many versions, one set of photos: Change the hook, the text or the format and get a new version, without a new shoot.

    • An angle for every offer: New drops, restocks and promotions each get their own video, with Video Ad Maker planning the scenes and text.

    • Ready for every platform: Versions for TikTok, Instagram, Facebook and YouTube from the same product photos.

    • Spend on what works: Run versions side by side and put your budget behind the ones that sell.

    • Start from the photos you have: No filming, no editing software, no waiting on a videographer.

    • 300+ ready-made templates: Pick a Product Animator template and get a video for your product page or listing in minutes.

    • Wherever you work: Create on the web, iOS or Android, from your desk or your phone.

    • Every market at once: Voiceovers in English, French, Spanish, German, Italian, Portuguese, Japanese and Korean.

    • True to your product: Add up to four photos from different angles so colors, shape and details stay accurate.

    • Show what a photo can't: Movement, texture, fit and every side of your product, right where shoppers decide.

    • Always something new to post: Fresh Reels, TikToks and Stories for every launch, restock and promotion keep your shop in front of buyers.

Vertical video ad of a model carrying an orange shoulder bag, stacked with other versions, next to hook options New drop, Back in stock and Only a few left and platform chips for TikTok, Instagram, Facebook and YouTube
AI furniture and home decor videoAI jewelry videoAI shoe videoOne pair of headphones in four scenes: studio, desk, gaming setup and trainAI tech videoAI handbag videoAI beauty videoAI beverage videoAI fashion and accessories video
AI food video

Frequently asked questions

What types of food video ads attract customers?

Effective food video ads focus on what makes someone want to try or order a product. Restaurants can highlight signature dishes, limited-time specials, or meal deals, while food brands can showcase ingredients, serving ideas, and occasions for enjoying their products. Close-ups, appealing movement, and a clear offer can help capture attention. With Photoroom, small food businesses can experiment with different video concepts and test which ones generate interest and orders.

How can I create a food ad without filming?

With Photoroom, you can turn existing food photos into promotional videos using Video Ad Maker. Its AI director helps develop scenes, messaging, and creative concepts around your dishes or food products. For example, you could create an ad promoting a restaurant's lunch special or a new snack flavor, without arranging a video shoot or hiring an editor.

How can I promote my restaurant or food brand on TikTok and Instagram?

Create short food videos that give people a reason to stop scrolling, save a post, visit your restaurant, or place an order. Show your signature dishes, new menu items, seasonal specials, or ways to enjoy your products. With Photoroom, you can create videos from existing food photography for TikTok, Instagram Reels and Stories. Include a clear next step, such as ordering online, booking a table, or shopping your products, so social media attention can translate into business.

How can I make food look more appetizing in AI videos?

Start with sharp, well-lit photos that show the food's real colors, ingredients, and textures. Close-ups and subtle camera movement can draw attention to a golden crust, glossy sauce, or fresh ingredients. Photoroom's food video templates help animate existing images, while Video Ad Maker can build more developed food advertisements. Always check that AI-generated movement and effects don't change the actual appearance or contents of the food.

How can I use video to sell packaged food products online?

Show customers more than the packaging. Food product videos can highlight serving suggestions, ingredients, flavor combinations, and occasions when someone might enjoy your product. A granola brand could show breakfast ideas, while a sauce brand could feature different meals. Photoroom helps small food brands turn product photos into videos for online stores, product listings, and advertising campaigns, making it easier to communicate why someone should choose their products.

Is AI video creation worth it for a small restaurant or food business?

AI video creation can be useful for food businesses that regularly promote menu changes, seasonal dishes, new flavors, or special offers but have limited production budgets. Photoroom lets you create videos from existing food photos and experiment with different advertising ideas without organizing a shoot for every campaign. Video generation is available through the Max and Ultra plans, with monthly AI credit allowances.