Turn plain product photos into high converting listings in seconds. Our AI background color changer tool instantly swaps the backdrop color so your products grab attention on marketplaces, product listings, and online stores.
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Pick a background color that makes every product pop
Save hours on background color edits
Manually changing background colors can be time-consuming, especially when you are dealing with layers, masks, or product cutouts across a large catalog. With this AI product photography tool, you can update the background color in just a few clicks, with no design software or editing experience needed. It is a faster way to refresh your product photos, stay on track with launches, and spend more time growing your store.
You don't need editing experience to create clean and consistent product photos. Just choose a background color that works for your product, whether it's something bright, pastel, or neutral, and let AI handle the rest. It takes care of the edges and cleanup so your catalog looks sharp and easy to browse across every listing.
Background color plays a big role in how your brand shows up online. You can match colors to your brand kit across categories, product variants, and marketplaces, so every image feels consistent no matter where it appears. As you update collections or launch new campaigns, it’s easy to refresh background colors while keeping a recognizable, cohesive look.
Many marketplaces have guidelines that favor simple, solid backgrounds so products are easy to compare. Use the background color changer to switch to a white or black background, or a soft neutral that fits those rules in seconds. With our AI product photography tools you can also remove backgrounds, add new ones, or blur the background.
How do I change the background color of a product image?
Changing the background color of a product image is quick with Photoroom. Upload your image to Photoroom and choose a new background color from the palette to update your image instantly, without manual layers or cutouts.
Can I change the background color of a product photo without affecting the object?
Yes, you can change the background color of a product photo without affecting the featured object. Photoroom uses AI to detect the subject of your photo, so you only replace the background while the product, its edges, and details stay sharp and untouched.
Which background colors work best for product photos?
Neutral backgrounds like white, light gray, or soft beige work well for most product photos and are often preferred on marketplaces. You can also use brand colors or subtle tones, as long as there is enough contrast for the product to stand out clearly.
Is there a free online tool to change the background color of a picture?
Photoroom is a free online photo editing tool that lets you change the background color of your images. Upload your picture and then instantly replace the background with any color you need.
Can I change background color to a custom brand color?
Yes, you can set a custom brand color by choosing a specific shade from the color picker or entering a color value. You can reuse that color across your product photos to keep your catalog consistent.
Want to unlock even more features to make your photos shine? With Photoroom Pro, you'll get access to useful features like Batch Editor, HD quality, Smart Resize, and more.
