Give your shoppers a virtual fitting room

Use Photoroom to add a Virtual Try On button to your product listing pages and see the instant increase in sales

Built for enterprise

A shopper-facing try-on experience you own, powered by our API

Deliver try-on inside your own platform

Virtual Try On is API-first. Integrate once and give your shoppers the experience of seeing products on themselves — inside your app or website, under your brand, not a third-party tool.

Contact Sales

Powered by production-grade AI Fashion Models

Skip building and hosting fashion-model AI in-house. Photoroom already runs it at production quality — accurate fit, drape, and fabric on realistic models — so you ship a premium try-on experience without the R&D.

Read the API Documentation

Lift conversion and reduce returns

Shoppers who can see a garment on themselves buy more and return less. Virtual Try On brings that high-intent moment into your storefront, boosting conversion and cutting costly returns.

Try for free

Imagine adding the Virtual Try On button to your product pages

Virtual Try On Demo

Choose a product, click "try it on", upload a photo or take one with your webcam and see the garment on you in 30 seconds

Your browser window is too small

Resize your browser window to be at least 600 px wide and 400 px high to use the API Playground.

Try it yourself

How Virtual Try On works

Integrate the API

Connect Photoroom's AI Fashion Model API to your app or website.

Your shopper uploads a photo

Inside your platform, a shopper adds a photo of themselves to become a custom AI fashion model.

They see it on themselves

Your shopper selects a product and instantly sees how it looks on them — helping them buy with confidence.

One image editing API to access multiple solutions

Connect to a single API and unlock best-in-class tools for every stage of product visual production: from cutout to composition to video.

Background Removal

The AI background removal API detects complex edges, handles transparency, and delivers clean cutouts at scale — ideal for product catalogs and marketplace listings.

PhotoFix

Automatically correct lighting, adjust brightness, and recolor product images through a single API call. Turn inconsistent photography into catalog-ready visuals.

Reposition

Automate centering, padding, and margin compliance across your entire catalog. Meet any marketplace spec through one image editing API endpoint.

Product Beautifier

Enhance low-quality product and food images automatically with the Product Beautifier API. No retouchers, no studios. Our AI restores detail, corrects color, and improves overall quality at scale.

Analyze QA

Audit millions of images with AI that detects crop issues, ratio mismatches, unwanted text, and background problems. Then fixes them automatically via API.

Image to Video

Generate product videos from static images with a single API call. Perfect for social ads, product pages, and marketplace enrichment. No video production required with the Image to Video API.

Photo Composition

Compose multiple product shots into polished hero images through the Composition API. Build bundle visuals, collection pages, and editorial layouts automatically.

Virtual Model

Place apparel and accessories on AI-generated models that match your brand aesthetic. On-model imagery via the Virtual Model API: no casting, no studio, no production timelines.

Flat Lay

Generate consistent, editorial-quality flat lay product photography at enterprise scale. Maintain visual identity across thousands of SKUs through the Flat Lay API.

Ghost Mannequin

Produce ghost mannequin apparel shots with perfect shape retention through an AI-powered Ghost Mannequin API endpoint. Scale invisible mannequin photography without a studio.

AI Fashion Models

Frequently asked questions

What is Virtual Try On?

Virtual Try On is an enterprise, API-first product that lets businesses build a shopper-facing virtual try-on into their own app or website. Shoppers see how products look on themselves, inside your platform.

How does it work for my shoppers?

Once you've integrated the Photoroom API, a shopper on your app or website uploads a photo of themselves and via a real-time API call, sees the products they're browsing rendered on themselves - usually taking between 5-15 seconds.

Is Virtual Try On available in the Photoroom apps?

You can try Virtual Model via our AI Fashion Model feature in the webapp, but in order to integrate it into your site, you will need to activate the Photoroom API.

Do I need engineering resources to use it?

The Photoroom API is simple to use and can be integrated using your favourite LLM. However, Photoroom supports onboarding and integration.

How realistic are the results?

Photoroom's AI Fashion Model technology is trained on natural poses, lighting, and fabric textures to render garments on a shopper's custom model realistically, giving them a true sense of the garment.