Personalize product imagery at scale [Video tutorial]

Vincent Pradeilles
Vincent PradeillesMarch 21, 2024
Personalize product imagery at scale [Video tutorial]

In today's digital marketplace, captivating product imagery is essential for attracting customers. However, traditional methods of creating varied product images can be costly and time-consuming. Enter the Photoroom API that revolutionizes product imagery by easily placing products in different environments described in text. In this video, I show you how this innovative API simplifies the process of creating diverse product images, using a luggage image as an example.

You will learn the following:

1. Describing Desired Image Variations: Imagine having the same product image, but with the product placed in various environments to match different seasons or popular destinations. In our case, we'll explore placing a luggage image in environments like snow, beach, and mountains.

2. How the Photoroom API Works: The API utilizes advanced AI Backgrounds feature to transform textual descriptions into visually stunning product images. By providing a brief text description of the desired environment, such as “a pair of suitcases in a beautiful mountain environment,” the API integrates the product into the specified scene.

3. Encouraging Readers to Try the Free API: Whether you're a marketplace owner or a shopkeeper, the Photoroom API offers an affordable and efficient solution for enhancing your product imagery.

Step-by-step tutorial:

The video introduces using the Photoroom API to create variations of a product image by placing it in different environments described in text input. Let's go through the different steps, to make sure you get the best outcome:

As a marketplace or shop owner, you've likely encountered the challenge of expensive photoshoots, yet the need to adapt your content remains crucial. Wouldn’t it be great if we could also have pictures of the same product, but placed in different environments that would match popular destinations for each time of the year?

  • Like in the snow

  • on a beach

  • or on a mountain range?

With the Photoroom API and its AI Backgrounds feature, this is very easy to achieve. This is how you do it:

  1. Sign-up to Photoroom and get your API key

  2. You just need to write a short textual description of where you would like your product to be placed:

    A pair of suitcases in a beautiful mountain environment

  3. Then make a simple API call that uses the original image, along with this textual description:

And that was already it! You can get a detailed description for your developers here in our documentation, if needed.

As a result, you’ll get back a new image of your product, which is now placed in a beautiful new environment that matches what you’ve described! Take a look at the results:

And you can of course repeat this process with descriptions of other environments, such as:

A pair of suitcases in a beautiful sunny beach environment


A pair of suitcases in a beautiful snowy environment

But what’s even better is that the API can help you implement this process at the scale of several thousands of product images. The Photoroom API empowers businesses all around the globe to create dynamic and compelling product imagery. By using AI technology and textual descriptions, you can transform ordinary product images into captivating visuals that resonate with your audience.

So if you think that what I’ve shown you could help you, you can explore the Photoroom API and try it out for free!

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Vincent Pradeilles
Vincent PradeillesSenior Software Engineer @ Photoroom

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