One image standard for every partner on your platform

Turn inconsistent restaurant and vendor uploads into catalogue-ready images without manual review

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Trusted by leading brands worldwide

Built to perform at scale

faster image processing

Launch into more markets, faster

sales growth

From visuals built to sell, true to the product

$80K

saved annually

One automated workflow, consistent output

99%

image accuracy at upload

Less time editing, more time selling

Custom solutions for each industry

Turn any upload into a catalogue-ready image

New restaurants and vendors send whatever they have: a phone photo on a kitchen counter, a supplier pack shot on grey, a screenshot of a menu. The Photoroom API applies your guidelines to each one as it arrives, removing or replacing the background, centring the subject, fixing the ratio and padding, and correcting lighting, so a partner can go live the same day without a photographer or a manual review queue.

See how Wolt onboards 140,000 partners

Give every item a photo worth ordering

Items without images sell less, and most marketplaces carry thousands of them. Photoroom enhances the basic photos partners already have rather than generating a dish that does not exist, so the listing looks appetising while still showing the customer exactly what will arrive. DoorDash reports up to 44% more monthly sales for menus with item photos, and 55% of consumers say heavily edited or AI-fabricated food images lower their trust in a marketplace, which is why accuracy matters as much as polish.

Photoroom API

Benchmarking AI Background APIs

Explore detailed performance comparisons of top AI image-generating APIs.

See the full benchmark

Testimonials

What our customers say

1.5% uplift in items listed after embedding AI photo editing in the seller flow

"We're proud to be the first fashion resale marketplace to partner with Photoroom, enabling sellers to quickly create high-quality product shots that help their listings stand out."

Sonia BiddleChief Product Officer, Depop

Read the story

For teams that ship at scale

Built for visual production at scale

Batch editing at catalog scale: Thousands of images in one job, from the web app or the API.
Automated QA, not manual review: Brand rules apply on upload, so checks that took hours run in minutes.
One master image, every channel: Marketplace, DTC, resale, and delivery formats from a single run.
One queue for every source: PIM, DAM, API, seller, and supplier inputs all flow into the same pipeline.
Brand Kit locks your rules: Backgrounds, padding, colors, logos, and formats applied automatically, with role-based access.
Edits that stay true to the product: Models built for e‑commerce hold the real product, so what ships matches what arrives.
Backed by Enterprise Guarantee: Pay only for outputs that pass your fidelity criteria set upfront. Anything that doesn't is regenerated or credited back.
Custom AI models tuned to your catalog: Trained on your products and brand rules, on Enterprise contracts.
A REST API that adopts new models: Endpoint-level control with your Brand Kit rules applied, so the same workflow runs as models evolve.
Connects to your stack, across every surface: Native PIM, DAM, and cloud connectors, on API, web, and mobile.
Usage dashboards: Track credits per key, feature, and user, with alerts before exhaustion.

Thousands of images live in minutes, not launch cycles

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Frequently asked questions

How do delivery platforms standardise restaurant and vendor photos at scale?

Through an image API that applies one set of rules to every upload. Photoroom removes or replaces the background, centres the subject, sets the ratio and padding, and corrects lighting automatically, so images from thousands of partners come out in the same format without manual editing.

Can the API enforce our own image guidelines?

Yes. You define the output once, for example a 16:9 ratio, white background, centred product with 10% padding and a minimum resolution, and every image is processed to that spec. Subject positioning with padding rules is something most competing APIs cannot do, which we show in our grocery benchmark against Claid.ai and Picsart.

Does AI enhancement change what the food actually looks like?

No. Photoroom enhances the real photo (lighting, colour, background, framing) without inventing ingredients, portion sizes or colours. That distinction matters for trust: 55% of consumers say fabricated or heavily edited food images lower their confidence in a marketplace.

How long does integration take?

Most platforms are live within two to four weeks. The API works alongside existing DAM and PIM systems, and batch processing with async webhooks fits into pipelines that already handle partner uploads.

Can it handle images from thousands of partners at once?

Yes. Photoroom processes over three million images a day with 99.9% uptime, and batch endpoints are designed for the spikes that come with city launches, promotions and seasonal menus