:no_upscale():format(webp))
Designed to sell at first sight
Phlur
Phlur makes fragrance discovery feel more emotional through expressive photography and ingredient-led visuals.
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
The Phlur scorecard
Evaluated across the six dimensions of PDP excellence.
Visual consistency
5/5
Product fidelity & trust
5/5
Image composition & craft
5/5
Image type coverage
4/5
Conversion focus
5/5
Brand distinctiveness
5/5
Total score
29Points
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))
:no_upscale():format(webp))