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Create & Transform

Create every product visual your catalog needs

Clean up existing images or generate new ones with AI models built for commerce visuals, from simple edits to complete product listing galleries at scale.
How Create & Transform works

From source image to complete product listing gallery

Start with the images you have, then edit, generate, or transform them into the visuals your catalog needs.

Step 1

Start with your product images

Use studio shots, supplier imagery, seller photos or existing catalog assets.

Step 2

Clean and standardize

Remove backgrounds, resize, crop and standardize product positioning across your catalog.

Step 3

Create what’s missing

Generate backgrounds, shadows, models, product staging and additional product views.

Step 4

Build the full listing gallery

Create the mix of hero, angle, detail, scale, lifestyle and motion assets shoppers need to decide.

Create every visual your catalog needs

Clean up product images at scale

Turn inconsistent source images into clean, standardized catalog assets without editing them one by one. Automatically remove backgrounds, crop and resize images, reposition products and apply consistent backgrounds across large image volumes.

Build complete product galleries at scale

Turn a limited set of source images into the full range of visuals each listing needs, without producing every asset from scratch. Generate backgrounds, shadows, on-model imagery, product staging and additional views to create a more complete gallery across large catalogs.

Is Create & Transform right for your team?

Create & Transform is built for teams that need more visual content without scaling production with it.
Teams processing large image volumes

Teams processing large image volumes

Automate repetitive editing and generation across thousands or millions of catalog images, while keeping outputs consistent with your requirements.

Teams applying AI across the catalog

Teams applying AI across the catalog

Move from isolated AI experiments to repeatable workflows that can run consistently across categories, markets and channels.

Teams with specific visual requirements

Teams with specific visual requirements

Use the models and transformations that fit your products, brand standards and use case rather than forcing every image through the same setup.

Visual Agents

Creation is one part of the full production loop

Visual Agents combines Create & Transform with Visual QA, Fidelity Raters and Visual Fix, so each image can be analyzed, routed to the right models, generated, checked and fixed before it reaches your catalog.

Learn more

Frequently asked questions

What can I do with Create & Transform?

Can I process images in bulk?

Can I use different transformations for different images?

Does Create & Transform use Photoroom’s own AI models?

Can it create a complete product gallery from existing images?

How is Create & Transform different from Visual Fix?

How does Create & Transform work with Visual Agents?

Start selling at first sight

Get listing-ready product visuals in seconds.