Photoroom featured on This Week in Startups: Our journey to 300M users

Your product images should look real, feel authentic, and match your brand. That’s why we created Studio HD, our most advanced 

 model yet. Built specifically for e-commerce, it helps you create realistic, professional visuals in just a few clicks, with full control over quality and detail.

We fine-tuned AI Backgrounds to handle what matters most in product photography: sharper details, accurate proportions, realistic lighting, and seamless background blending.

Studio HD makes your product images look as real and polished as they deserve to be. Whether you sell clothing, home goods, cosmetics, or food, our most advanced AI model helps your photos feel natural, professional, and tailored to your brand.

Natural draping. True-to-life shadows. Realistic textures. Studio HD handles clothing like it was shot in a professional studio.

Perfect for: online stores, look books, or campaign visuals.

Bring your products to life in warm, realistic settings, without staging a photo shoot. Studio HD places you furniture in believable spaces that complement your style.

Perfect for handmade goods, home brands, or furniture sellers.

Studio HD captures reflections, finishes, and fine details, making beauty products look polished and premium without sacrificing realism.

Perfect for skincare, makeup, or beauty accessories.

Set the scene with Studio HD. Natural lighting and inviting backgrounds make your food products look ready to enjoy.

Perfect for: cafés, packaged goods, or food delivery brands.

Creating realistic, high-quality product images with Studio HD takes just a few clicks:

5. Try different backgrounds - you can create any background using a prompt or search in our backgrounds library

6. Generate and download or share your new image 

Our improved AI Backgrounds model is also available via the Photoroom API, perfect for marketplaces, platforms, or brands that need high-quality, realistic visuals across thousands of products. 

Introducing Studio HD: Our most realistic AI Backgrounds model yet

Creating great product visuals just got a serious upgrade.

 Today, we’re launching three new AI tools powered by OpenAI’s gpt-image-1 image‑generation API to make creating beautiful, high-converting content for your brand easier than ever.

Photoroom is one of the first platforms worldwide (and the first in Europe!) to bring this powerful new image technology to users. These new tools live right inside your existing 

 tab and work seamlessly with your favorite features like 

, so you can build the visuals your brand needs all in one place.

Perfect lighting, angles, and sharpness, no equipment or editing required.

Upload your product photo and get a studio-quality upgrade in one click. Great for promos, social media, and anywhere you want your visuals to shine.

Your product, placed in a realistic, AI-generated lifestyle scene.

Whether it’s a candle in a cozy living room or a bag on someone’s shoulder, Product Staging analyzes your image and builds a setting that feels natural, aspirational, and totally on-brand.

Place your clothing and accessories on a curated set of AI-generated virtual models, giving your customers a clearer view of fit and style across body types and poses.

We’ve designed these tools to help you skip the shoot and create high-impact visuals in seconds to power your business. They’re available now on 

We're always working to improve Photoroom, so let us know what you think of these tools. 

Photoroom launches 3 new AI tools for product photography

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