5 ways to use AI product photography for the holidays

Holiday season is the busiest and most competitive time of year for e-commerce. Shoppers compare similar products, often at similar price points and what wins the click isn’t always copy or discount.

It’s the product photo.

The real challenge isn’t taking a good picture:
it’s producing enough high-quality visuals for every marketplace, ad format, social channel and promo fast enough to keep up.

That’s where AI product photography comes in. Instead of starting from scratch for every holiday campaign, you can turn a single product shot into multiple seasonal assets in minutes without reshooting, restaging, or blocking design resources.

5 practical ways to use AI product photography for holiday sales

AI product photography lets brands scale holiday visuals without reshoots: one image becomes many, formatted, festive, and ready to sell.

1. Reuse existing photos by removing and replacing backgrounds

If you already have a product catalog, your fastest holiday win is to recycle those images instead of organizing new photoshoots.

With an AI background remover, you can:

• Cut out your product from its original setting

• Place it on a clean, consistent background (e.g., white for marketplaces)

• Drop it into different holiday scenes, colors, or layouts

In Photoroom, the Background Remover automatically detects the subject and removes the background in seconds. Paired with Batch Editing, you can apply the same change to hundreds of product photos at once: deal if you have a large catalog or multiple sellers to support.

Why this helps during the holidays

• You don’t have to re-shoot products to make them “holiday-ready”

• You keep the focus on the product while updating the visual look

• You achieve a consistent style across your store, even if original photos came from different sources

2. Add seasonal scenes and backgrounds without redoing your shoots

Holiday visuals don’t have to mean full lifestyle photoshoots with sets, props, and models.

Using AI-generated backgrounds and scenes, you can:

• Turn a plain product shot into a cozy holiday setting (e.g., next to a fireplace, under a tree, on a festive table)

• Create multiple visual themes (minimalist red + white, luxury gold, rustic, playful, etc.) for different audiences

• Test which style performs best in ads or on your PDPs

In Photoroom, you can use AI Backgrounds to generate seasonal scenes or choose from templates designed for holiday campaigns. You control the tone while the AI handles the composition.

Why this helps during the holidays

• You create holiday-specific visuals without booking a studio

• You can quickly adapt campaigns across different regions or customer segments

• You keep imagery aligned with your brand, while still feeling seasonal

3. Generate new creative variations for campaigns and gift guides

Holiday performance often depends on how many variations you can test, not just the “one hero image” you pick at the start of the season.

Using AI for product photography you can quickly create:

• Different angles or arrangements of the same product

• Visuals tailored to “gift for him”, “gift for her”, “gift under X price” collections

• Images designed specifically for social listings, and performance ads

• Custom scenes aligned with how products are actually used or gifted

With Photoroom’s AI Images and Product Staging, you can generate new marketplace-ready visuals by combining text prompts with your existing product shots. For example:

“Place this coffee mug on a breakfast table with soft morning light and holiday decorations in the background.”

Why this helps during the holidays

• You refresh creative often, reducing ad fatigue

• You can build robust gift guides and collections without new shoots

• You support more SKUs with strong visuals, not just your top sellers

4. Adapt photos for every channel and marketplace in one workflow

Each platform comes with its own formatting rules:

• Marketplaces often require clean, specific aspect ratios

• Social platforms favor vertical and square formats

• Ads need safe zones so text and key elements aren’t cropped

Doing this manually for every platform is tedious and slow.

AI tools for product photography can help you:

• Resize and reformat images in bulk for different channels

• Export channel-ready versions (e.g., Amazon, Etsy, Shopify) from the same base image

• Maintain consistent framing and composition across all outputs

With Photoroom, you can use preset sizes and templates for major marketplaces, then apply those formats in bulk. That means one product photo can generate a full set of platform-ready visuals in a few clicks.

Why this helps during the holidays

• Faster time to launch campaigns and listings

• Less manual work per asset, especially for large catalogs

• More consistent, professional look across your full presence

5. Retouch and improve existing images without reshooting

Last-minute holiday changes and quality issues are inevitable:

• A product photo has dust or unwanted props

• Lighting is off, or shadows look flat

• Label details aren’t clear enough

• The background looks slightly “off” compared to the rest of the catalog

Instead of scheduling a reshoot, AI product photography lets you fix these issues directly in the image.

With Photoroom, for example, you can use:

• AI Retouch to remove unwanted objects or distractions

• AI Shadows to add realistic shadows and depth

• Brightness, contrast, and color tools to align images with your visual standard

Why this helps during the holidays

• You avoid delays and costs from reshooting products

• You keep your catalog quality high, even when original assets weren’t perfect

• You ensure your holiday campaigns look polished across every channel

How Photoroom makes this workflow possible

All five workflows above become dramatically faster when you can edit, generate, retouch, and export inside one platform instead of juggling Photoshop, freelancers, and reshoots during peak season.

Photoroom is built specifically for e-commerce teams who need to:

1. reuse what they already have or create from scratch, quickly

2. generate variations quickly

3. create channel-ready outputs at scale

4. maintain visual quality without slowing down

With Photoroom, you can:

1. Create holiday-ready images in minutes: no props, no set, no waiting for new photography.

2. Batch-process SKUs from one workspace: remove backgrounds, restyle, resize, and export in bulk.

3. Generate festive scenes without reshooting: place products instantly into holiday settings: gifts, table spreads, cozy interiors, premium winter tones.

4. Use your assets on marketplaces + social: all formatted correctly, no manual resizing.

5. Retouch instead of re-shooting: fix packaging flaws, clean dust and reflections, add realistic shadows and light depth.

Photoroom's pricing: simple, flexible, built for growth

Photoroom offers a free trial to all users. The following prices apply after the trial period:

You can find more information about what each plan includes on the dedicated pricing page.

Scale photos, not production hours

Holiday campaigns move fast. Demand shifts quickly. Creative needs multiply overnight.

AI product photography gives you flexibility to respond instantly and Photoroom makes that flexibility usable.

Upload one product image and generate many.
Refresh your catalog in an afternoon.
Create seasonal variation without spending more.

Try Photoroom and see how much more your photos can do:

• Start free on desktop or mobile (App Store + Google Play )

• Upgrade as volume grows

• Build your holiday visuals in minutes

One product photo used to be one asset. Now, it can be your entire holiday campaign.

AI product photography for holiday sales: FAQs

1. What is AI product photography and why does it matter for holiday sales?

AI product photography uses machine learning to generate, style, retouch, and resize product images without traditional reshoots. For holiday retail, when campaigns change fast and SKU volume spikes, AI lets brands produce 10–50× more visual output using existing images, instead of relying on new photography every time. In peak season, speed and volume outperform production capacity and AI makes that possible.

2. Can I create holiday visuals without a photographer or studio?

Yes. With Photoroom, you can turn a basic product shot into a holiday-ready visual by:

• removing the original background

• generating winter/Christmas environments

• adding shadows, staging, and festive decor

• exporting marketplace-ready versions

Brands like Alex Mahl use Photoroom to launch campaigns without scheduling shoots, hiring props, or paying for retouching.

3. How many product photos do I need for a high-converting holiday PDP?

There’s no universal number — the best performing PDPs are the ones that answer every question a buyer would have without scrolling.
For many brands, that ends up being somewhere between 4 and 8 images, but the real goal is coverage, not count.

A strong holiday PDP may include:

• Main product photo

• Context/lifestyle placement

• Detail or close-up shots

• Variations or angles

• Holiday/gifting version

• Urgency overlay

4. How fast can a full holiday photo set be generated with AI?

In Photoroom, you can go from one image to multi-channel asset pack in under 10 minutes. This includes background removal, scene generation, batch resizing, and export. For sellers operating hundreds of SKUs, this speed directly affects revenue velocity.

5. What’s the best workflow for holiday production using Photoroom?

The best workflow for taking advantage of Photoroom's AI product photography tools and capabilities is the one that helps you ship visuals fast, test new creative, and adapt without reshoots.. That said, high-performing e-commerce teams tend to follow a repeatable flow like this:

1. Clean product picture (or reuse existing)

2. Remove background and batch process SKUs

3. Generate seasonal variants

4. Export marketplace formats

5. A/B test visual styles & overlays

6. Refresh periodically based on performance