Create better visuals

The 8 most useful AI design tools for companies that want to scale their brand

The internet runs on visuals. From ads to product pages, every channel relies on strong creative assets. But most companies can’t keep up. Traditional workflows are slow and costly, forcing teams to scale back or overspend.

AI design tools fill that gap. They automate repetitive edits, generate visuals on demand, and keep your brand consistent so you can produce more, faster, at a fraction of the cost. 

This guide explores eight AI design tools that help growing companies scale their brand without ballooning design budgets.

Quick guide: The best AI design tools are simple, fast, and packed with image generation and editing features that help teams produce on-brand visuals at scale.

  • Photoroom – for batch background removal, branded templates, and mobile-to-web design workflows

  • Canva Magic Studio – for drag-and-drop templates, AI layouts, and fast marketing visuals

  • Figma – for real-time collaboration, prototyping, and brand-consistent UI/UX design

  • Designs.ai – for instant logos, videos, and brand kits from one AI dashboard

  • Flair AI – for AI-generated product scenes, lifestyle imagery, and on-model visuals

  • Kittl – for advanced typography, vector effects, and bold merch graphics

Why AI design tools are essential for scaling brands

As your business grows, so does the need for fresh visuals. Traditionally, producing those visuals meant hiring more designers—something many scaling brands can’t afford.

Here’s how AI tools fill that gap:

  • Faster production. Create and edit images in minutes with batch tools that eliminate repetitive tasks like resizing.

  • Consistent branding. Apply logos, fonts, and colors across dozens of assets instantly, ensuring every visual aligns with your identity.

  • Affordable scalability. Small teams can now match the output once limited to big-budget agencies at the price of a software license.

This isn’t to say designers or photographers aren’t needed. They’re essential for shaping your brand identity. But once that’s set, AI tools help scale it reliably across every channel your customers see.

AI design tools lower costs, speed up image creation, and keep branding consistent at scale. 87% of creative pros say these tools free them from repetitive edits, letting them focus on strategy, storytelling, and the meaningful parts of design.

8 best AI design tools for your business 

AI design tools aren’t one-size-fits-all. Some focus on product photography, others on branding or sales collateral, and a few excel at collaboration.

These eight AI design tools span the spectrum.

Photoroom

Photoroom is an AI photo editor designed for speed and simplicity, making it easy to edit images, create branded visuals, and generate AI-powered content.

Think of it as an AI creative agency: drop in a photo and get a polished result in minutes.

What it does best: 

Quick, accurate edits without the steep learning curve of traditional design software.

Ideal use case: 

Bulk-editing product shots, creating social content, spinning up multiple ad variations, or designing branded visuals across platforms.

Pros: 

Pricing:

PlanPriceIncludes
Free$0250 exports/month (no watermark) Background removal + white backgrounds Standard marketplace templates Limited AI features Access to Brand Kit
Pro$7.50/month3 seats for team collaboration Advanced AI design features Batch edit up to 50 images
Max$20.83/month3 seats for team collaboration Higher AI feature limits Better AI models Batch edit up to 250 images
EnterpriseCustom pricingEverything in Max, with enterprise-level features

Photoroom is ideal for anyone who needs fast, professional images at scale without a steep learning curve.

Canva Magic Studio

Canva is a popular design platform with a vast template library. Magic Studio layers AI on top to generate layouts, copy, and edits in minutes.

What it does best: 

Combines beginner-friendly design with AI features like Magic Design, Magic Edit, and Magic Write.

Ideal use case: 

Small businesses or creators producing a wide mix of visuals—social ads, presentations, flyers—without dedicated design staff.

Pros: 

  • Thousands of templates across formats and channels

  • AI tools for layouts, edits, and copy

  • Brand Kit for consistent fonts, colors, and logos

  • Collaboration with real-time co-editing

Pricing: 

  • Plans start at $15/month

Canva Magic Studio makes design accessible, letting any team quickly turn ideas into polished visuals.

Figma

Figma is the go-to collaborative platform for UI and product design—think Google Docs for UX. 

Teammates can work in the same file in real time with live cursors, comments, and version history. AI tools add speed by generating images, text snippets, or design ideas right inside your files.

What it does best: 

Enables real-time design collaboration with AI assistance for faster prototyping and brand consistency.

Ideal use case:

Product and design teams at startups or SaaS companies needing to rapidly prototype, iterate, and maintain design systems.

Pros: 

  • Real-time collaboration with version control

  • AI for images, copy, and background edits

  • Shared design systems for brand consistency

  • Interactive prototyping without code

Pricing:

  • Plans start at $16/full seat/month

Figma is the go-to for collaborative design teams that want to prototype, iterate, and stay consistent across projects.

Adobe Express (with Firefly AI)

Adobe Express is a template-driven design tool that now integrates Firefly, Adobe’s generative AI trained on Adobe Stock. That means you can instantly generate images, backgrounds, and text effects safe for commercial use.

What it does best: 

Combines Adobe-grade templates with Firefly AI for quick, polished, on-brand visuals.

Ideal use case:

Marketers or teams who want professional-quality graphics and social content without the complexity of Photoshop.

Pros: 

  • Firefly AI for image and text effects

  • Adobe Stock templates, fonts, and assets

  • Brand Kit for logos and colors

  • Multi-format design (graphics, video, PDFs)

  • Built-in social scheduling

Pricing:

  • Plans start at $9.99/month with caps on generative credits

Adobe Express combines trusted Adobe quality with generative AI to deliver safe, professional visuals quickly.

Designs.ai

Designs.ai is an all-in-one AI suite that creates logos, videos, graphics, copy, and even voiceovers. It’s like a mini creative team in one subscription.

What it does best: 

Quickly generates logos and full brand kits, instantly applied across mockups and templates.

Ideal use case:

Startups and small businesses that need fast, affordable branding and marketing assets.

Pros: 

  • Multi-tool platform, including LogoMaker, VideoMaker, DesignMaker, Copywriter, SpeechMaker

  • Instant brand kits for consistent visuals

  • Text-to-video with narration and stock footage

  • Beginner-friendly templates and AI guidance

  • Cloud-based, no installs needed

Pricing:

  • Plans start at $19/month with caps on AI credits

Designs.ai is perfect for startups and small teams that need full branding kits and marketing content in minutes.

Flair AI

Flair AI is a virtual photo studio that creates lifestyle-ready product images without a physical shoot. Upload a product photo, and Flair generates styled backdrops, props, and even AI fashion models to showcase it.

What it does best: 

Produces contextual, on-brand product imagery at scale.

Ideal use case:

E-commerce and retail brands that need fresh product and ad visuals quickly. Think cosmetics, apparel, and lifestyle goods sellers.

Pros: 

  • AI-generated scenes, props, and models

  • Drag-and-drop editing with auto-lighting

  • Prompt assistance for scene ideas

  • Real-time collaboration

  • Huge cost and time savings compared to photoshoots

Pricing:

  • Plans start at $8/month with caps on number of AI models, image credits, and videos

Flair AI gives brands a virtual photo studio to generate product imagery at a fraction of the cost or studio shoots.

Kittl

Kittl is a creative platform built for bold branding and merchandise graphics. Known for its powerful text effects, it also integrates AI for image generation, slogans, and vector art.

What it does best: 

Delivers eye-catching typographic and vector designs.

Ideal use case:

Apparel brands, e-commerce sellers, or marketers creating logos, t-shirts, posters, and merch with unique styles.

Pros: 

  • Advanced typography like curved text, 3D lettering, engravings

  • Templates and vector assets for logos, labels, and merch

  • AI tools for images, vectors, and slogans

  • Mockup generator for shirts, mugs, posters

  • Community templates and inspiration

Pricing:

  • Plans start at $10/month/edit with caps on AI credits and online storage 

Kittl is built for bold branding, turning text and vector art into merch-ready designs that stand out.

Visme

Visme is an AI-powered design tool for transforming information into branded, interactive visuals. It’s a go-to for presentations, infographics, and reports.

What it does best: 

Turns data-rich content into engaging, animated visuals.

Ideal use case:

Marketing teams, educators, or professionals producing polished reports, decks, and infographics without outsourcing design.

Pros: 

  • Templates for presentations, infographics, e-books, and more

  • Built-in data visualization with charts, maps, animations

  • Brand Kit and team collaboration

  • Versatile export formats: PDF, PPT, HTML5, embeds

  • Analytics for published projects

Pricing:

  • Plans start at $29/month 

Visme helps businesses turn complex information into clear, engaging visuals that communicate with impact.

How to choose the right AI design tool

Not every AI tool will fit your team. The right choice depends on your goals, workflows, and budget. Key factors to weigh include: 

  • Ease of use vs. control. Match the tool’s complexity to your team’s skills.

  • Collaboration and access. Look for real-time co-editing and mobile-friendly options.

  • Templates and brand kits. Save time and keep every asset on-brand automatically.

  • Automation and speed. Batch editing, resizing, and AI generation reduce repetitive work.

  • Pricing and scale. Free tiers are good for testing, but plan for growth and licensing needs.

Often, the best approach is combining two or three tools to cover different workflows and build a flexible creative stack.

Edit, design, and create at scale with Photoroom

AI design tools give brands the speed, flexibility, and consistency to scale visuals without scaling costs. They automate edits, accelerate production, and keep assets on-brand.

Photoroom is an AI design tool that balances simplicity with powerful AI editing, making it the best choice for scaling product photography and branded content.

Brendan McConnellI write about e-commerce photography and image editing tips.
The 8 most useful AI design tools for companies that want to scale their brand
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