What's new in product: January 2026

We've kicked off 2026 with updates that will help you work smarter and faster. This January brought multi-product styling on Virtual Model, powerful batch editing capabilities, video enhancements and more.

Style complete outfits with Virtual Model

Virtual Model now supports up to 4 products in a single generation, perfect for creating full looks that drive cross-sells and boost conversions.

Click the product pill to add, replace, or remove items as you build your shot. Use it to create look books, style seasonal collections, or show customers how pieces work together. No photoshoot required.

Platform: iOS

For: All users

Generate product videos with more control

Video creation now works like your favorite AI tools, with text prompts to describe the motion or effects you want. Access it directly from the homepage, AI tools menu, or preview mode, and track generation progress outside the app with Live Activity.

For: Max and Ultra users

Batch editing got even more powerful

We've expanded Batch with four new capabilities that speed up high-volume editing and ensure visual consistency across your entire catalog.

Save batches as templates. Turn any processed batch item into a reusable template. Keep brand consistency or quickly repeat successful styles across future edits.

Custom backgrounds with full editing control. Upload your own images, search Unsplash and Pixabay, or choose from predefined categories. Then fine-tune each background with adjust, filter, and blur tools. Get the exact look you need without leaving Batch.

Instant color matching. Sample colors directly from your images and apply them as backgrounds using the new eyedropper tool.

Drag-and-drop reordering. Organize images before processing by dragging individual tiles or moving groups together. Undo anytime to get your catalog in perfect order.

Platform: Web

For: All users

AI Relight is now 4x faster

Professional lighting adjustments just got significantly faster. AI Relight now delivers studio-quality lighting effects in a fraction of the time, whether you're perfecting a single hero shot or processing hundreds of product images.

Platform: API

For: API users

Coming soon

Virtual model higher resolution

Quality tier selector for generation

Platform: iOS, Android and web

For: Pro, Max and Ultra uers